Clever solution: low cost. high impact.
For 60 years now, Deli Reform has been producing high-quality foods for sound daily nutrition. The brand, which is owned by Walter Rau Lebensmittelwerke GmbH in Hilter, Germany, exclusively uses meticulously selected raw materials and a sensible mixture of unsaturated fats and oils. The high quality of its product has earned it a highly loyal customer base. Walter Rau Lebensmittelwerke uses 100 % certified green electricity and orders its sustainable corrugated cardboard SRP displays from THIMM.
The joint development of this display sought to supplement its effective commercial shelf presentation through a new display concept that would be simple to use without compromising on customer focus and a strong impact at the POS.- The digitally printed SRP display is built using stacked standard trays and is an effective solution for an additional secondary placement in stores, since it supplements the primary product placement. One particular highlight: display corners that can be added to the SRP display, with full-surface digital printing for flexible customisation to accommodate promotional campaigns.- The display corners give a different look and feel to the converted SRP displays in retail stores and allow for additional promotion of campaigns and product information. The SRP display stands out for its first-class digital printing quality and delivers a high-impact brand presentation at the POS. Beyond this, the SRP display achieves a high recognition factor and a uniform brand appearance, since the printed image for the stacked standard trays picks up on the product colours.The SRP display encourages impulse buying and is a central marketing element at the POS. The SRP display guarantees simple product removal from all sides while also facilitating quick restocking of the products. The shelf packaging is stacked into a solid block, increasing the stability and sturdiness of the SRP display. The products in the SRP display are attractively presented and well visible for the customer. In this way the SRP display contributes actively to sales promotion.
Sistemele de prezentare imprimate digital conving prin prezența eficientă a mărcii
Elementele specifice ale sistemului de prezentare care favorizează vânzările